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The ethics of AI-powered marketing technology

Martech

For example, Einstein GPT can generate personalized emails for salespeople to send to customers, generate targeted content for marketers to increase campaign response rates and auto-generate code for developers. Transparent privacy policies and easy-to-understand terms and conditions are essential. Data ownership.

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The Definitive List of Cyber Monday SaaS Deals

SendX

Want to try it out? Right from regular cookie audits, cookie consent popups to privacy policy generator. is a social proof platform that combines several tools (testimonials, reviews, star ratings, conversion notifications, social media followers count) to turn your website visitors into customers. Get a free trial below.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

Marketing Takeaway: If you have a "join our mailing list" form on your website, you should place it "above the fold" making it easy for visitors to opt-in. HTML makes an email more interesting and when used properly can generate response rates up to 35% higher than plain text. Confirmed Opt-In (a.k.a. newsletters).

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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

CAN-SPAM - Short for 'Controlling the Assault of Non- S olicited Pornography And Marketing Act of 2003,' it's a law that outlines rules for commercial email, establishes requirements for commercial messages, provides email recipients with the right to make you stop emailing them, and lays out consequences for violations of the Act.

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5 ways to build a better reputation online with reviews

Sprout Social

While reviews and conversations surrounding your brand may feel out of your control, there are certain tactics that will help you build trust with customers, influence sentiment and stand out from the crowd. First things first: show up and show out. Read on to learn more about how to build a better reputation online. .