Convert

MARCH 10, 2022

Google Optimize homepage ( source ). Optimize is Google’s free web experimentation and optimization tool. Apart from A/B testing, you can also run redirect, personalization, multivariate, and banner tests on Google Optimize (GO). Both are part of the Google Marketing Platform. Best Google Optimize Features.

Marketing Analytics Tools 92

Marketing Analytics Tools Optimization Marketing Budget Google 92

Convert

NOVEMBER 16, 2020

While a platform like Convert Experiences can take care of all the statistical measuring, reasoning, and analysis for you, having a basic understanding of some statistical terms will certainly help you. You run an A/B test and get different conversion rates for both, so there is a lift (positive or negative).

Statistics 111

Statistics Allocation Multivariate analysis Sample 111

Lead Forensics

JANUARY 26, 2024

The term growth hacking was first coined by Sean Illies, Chief Exec of GrowthHackers.com and the marketer behind several successful tech giants, including Dropbox, Lookout, and LogMeIn. While growth hacking has a lot to do with marketing, it isn’t solely about that. The best growth hackers will be skilled in a range of areas.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

Hubspot

FEBRUARY 17, 2016

In an effort to truly leverage that investment in traffic, marketers must use conversion rate optimization, or CRO, to convince said traffic to complete a desired action. The list below outlines a ton of helpful tools for marketers who are looking to optimize their conversion rates. Price: Free! Sounds cool, right? Research Tools.

Conversion Rate 28

Conversion Rate Analytics Optimization Research 28

Hubspot

NOVEMBER 18, 2020

Google Analytics – Tracking inbound leads generated through social media will quickly pinpoint which social platforms perform best for your business, as well as what is the most effective messaging and images for your audience. A/B and Multivariate Testing Tools. Image source: HubSpot.

Social Media 101

Social Media Lead Generation Multivariate analysis Sales Qualified Leads 101

Convert

NOVEMBER 2, 2020

With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? Improving your online marketing campaigns isn’t a one and done thing. Also, you can easily integrate and sync your content marketing system and data from 80+ tools. Basic post segmentation on the Kickstart plan.

Conversion Rate 90

Conversion Rate Marketing Automation Services Budget Programs Marketing AI 90

Convert

JUNE 2, 2022

I asked: “How can you tell if a product’s promotion had a positive effect on future sales of the product or other similar products?”. Although this answer may receive a high score from a number of organizations, it would be regarded as inefficient or incorrect by any analytically evolved organization. Better Price Optimization.

Segmentation 52

Segmentation Tips Sample Multivariate analysis 52