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Three steps for B2B marketers to build a personal social media presence

Chris Koch

Pick an RSS tool. One of the best ways to start is with RSS. There are a million tools out there for doing this, and you can integrate RSS feeds into your browser but I find that cluttered and distracting. Now, I have to admit that I’m not a diligent RSS follower. Before you can begin talking, you have to listen.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click. Guerilla News Network. Crooks & Liars. Dohiyi Mir.

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How to Save the World - PKM An Update

Buzz Marketing for Technology

Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click. Guerilla News Network. Crooks & Liars. Dohiyi Mir.

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

I tend to think about KM in the context of large corporate and entrepreneurial environments, which Im most familiar with, and how their information needs dovetail with those of individual citizens and consumers. So I decided to see if I could develop a Knowledge Management model that would work for any.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

As much as the idea of increasing the sharing and effective use of information and ideas is appealing to just about everyone, KM has not delivered on this promise. In some cases employees are still forced to shuttle critical information between their work and home PCs. I believe time is running out.

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Your website sucks

Biznology

Appease Google and be sure that Google knows who you are, the person behind the brand, and also let Google know the names behind your staff, your associates, and be sure to information architect your site more for Google than even your visitors. Finally, do you have an RSS feed? Your site is too shallow. Your site is elusive.