Generation Public Relations Resource Management Software 
PureB2B
FEBRUARY 8, 2022
At its core, behavioral analytics is concerned with understanding customer action and marketing behavior, which leads to better decision-making and business planning. Using behavioral data is not an esoteric process that can only be deciphered by tech-geeks and computer science graduates.
The Effective Marketer
MAY 9, 2011
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. What used to be clear roles (i.e.
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ClickZ
JULY 31, 2019
Percolate’s content marketing platform is used by enterprise companies including Microsoft, Bosch, United Airlines, and BP. Percolate’s technology falls somewhere between a “content marketing platform” and a “marketing resource management tool.” Image source: Percolate.
Content Marketing Institute
NOVEMBER 1, 2018
Want to be a better content marketer? Consider this: CMI’s 2019 B2B research found that 67% of the most successful content marketers rated their organization’s content tech proficiency as expert or advanced. Only 5% of the least successful content marketers rate their organizations as expert or advanced in content tech proficiency.
Buzz Marketing for Technology
JULY 9, 2008
GOYAMI: search engine marketing. MANY-TO-MANY: social software. Emergence Marketing. Regina Miller has more than 18 years of experience in Organization Development, Human Resources, Leadership Development and International Operations. BETWEEN LAWYERS: technology + culture + law. BRAIN WAVES: neurons, bits & genes.
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