Why are marketing budgets the first to be cut… and the last to be restored?
Litmus
AUGUST 3, 2021
To carry this load, it’s logical to expect that our marketing budgets would be as hefty as our responsibilities. The current state of marketing budgets and what to do. A recent Gartner survey illustrates the current state of play, finding that marketing budgets as a percentage of revenue have fallen from 11% in 2020 to 6.4%
Let's personalize your content