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The Best of B2B Marketing Exchange: 8 B2BMX 2023 Highlights to Watch This Year

Content4Demand

Join Content4Demand content experts in a hands-on workshop to learn to cut through the content clutter with three key strategies: knowing your buyer personas, developing content specific to their buying stages and creating interactive content experiences that move them through the funnel to a purchase. to 2:30 p.m.

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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Database marketing is a methodical approach to the gathering and processing of consumer data that is stored and maintained in a company’s database. Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. 45% of marketers say blogging is their #1 most important content strategy. Social Media Examiner. .

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. Here is a quick snapshot of the most common trends mentioned: Video marketing (live streaming).

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Best Practices for Technology Marketing

KEO Marketing

However, every technology marketing program can build a sound foundation for these best practices. Leverage Marketing Automation. Marketing automation refers to software that automates repetitive marketing tasks. Most importantly, marketing automation helps you generate leads.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

Advertise open positions across 25,000+ Job Sites with JobTarget. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates. Reach more customers, grow engagement, and drive conversions by automating posts to reach the audience at the best times. LEARN MORE.

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2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS

TrustRadius Marketing

Advertise open positions across 25,000+ Job Sites with JobTarget. Fully automated simulated phishing attacks, thousands of templates with unlimited usage, and community phishing templates. Reach more customers, grow engagement, and drive conversions by automating posts to reach the audience at the best times. LEARN MORE.