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Six Videos Every SaaS Company Needs

Golden Spiral

Skepticism: Perhaps you read the Wall Street Journal article about how Facebook overestimated video viewership for two years. Video would be the roaring lion of the internet with or without Facebook’s inflation. More than 500 million hours of videos are watched on YouTube each day. Do you show video in your trade show booth?

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). 79% of marketers measure website traffic from social media, and 68% track engagement metrics on social networks, but just 26% measure the relationship of social media activity to leads and sales.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

What type of posts generate the most engagement on Facebook? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Experience: The Blog ).

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300 Women Making An Impact In B2B SaaS

SalesIntel

From sales and marketing to customer success and partnerships, these women are not just breaking barriers—they’re redefining success in every corner of SaaS. What sets us apart is not just our commitment to excellence but our unique approach to sales enablement and training.

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Navigating the World of Franchise Ads: A Comprehensive Guide

Single Grain

How can franchise businesses effectively reach their target audience, engage with them and, ultimately, drive traffic and sales? These advertisements may be targeted at business-oriented audiences and could appear in business or franchise-specific publications, websites, trade shows, and other business-focused media outlets.

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Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

Hubspot

Those scenarios might have sounded like a lot of work to you, especially when considered alongside marketing programs that provide more immediate gratification -- like list purchasing , PPC, or trade show marketing that deliver names and email addresses in mere minutes. But your work is done now.