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21 Tips & Other Impressions from the Marketo User Summit

The Point

Earlier this week, Marketo , the marketing automation company, held its second ever user conference in San Francisco. Based on first-hand impressions, however, it’s not how the vast majority of clients are employing (or even thinking of) marketing automation. It’s all heady stuff.

Marketo 100
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ).

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how to use social media - lessons from ama digital conference

The Effective Marketer

Lisa Cardarelli, from Bayshore Solutions , had a more standard powerpoint and although some of the slides were tough to read (10 point font and 15 bullet points per slide), they were packed with good stuff based on a recent client they worked with and how they improved their pay-per-click (PPC) campaign. United States License.

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14 Ways Your Small Business Can Attract B2B Clients

BenchmarkONE

Also, when new leads are added to your CRM, BenchmarkONE’s marketing automation allows you to automate follow-up emails and promotions. Use Facebook and SEO for Local Businesses. Use local language in your Facebook ads (“Hey, Chicagoland business owners!”) Get a Booth at a Trade Show.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

How does B2B social media marketing differ in effectiveness from B2C use? What type of posts generate the most engagement on Facebook? What do more than half of marketers identify as their most critical areas of focus over the next 12 months? 54% of B2B marketers said they have generated leads from social media. (

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100+ ChatGPT Prompts to Enhance Your Marketing Campaigns

Single Grain

What are good tags to include in a YouTube song cover video? Write a 20-character copy for my alien game’s ad on Google Play Write a 100-character description for my gas station’s YouTube ad. Facebook Ads Write a 40-character ad copy for my gym’s Facebook image ad. Instagram hashtags for photographers.