Hubspot

APRIL 29, 2013

We are biased inbound marketers at HubSpot, and normally I ignore many of the stats I see about display ads because I know their engagement rate is incredibly low: The average banner ad has a 0.1% Source: DoubleClick ) Tweet This. clickthrough rate (CTR), and the standard 468x60 banner has a 0.04% CTR.

Stats 28

Stats Display Banner Ads Advertisements 28

Hubspot

APRIL 18, 2012

Active GRP is first being used in a pilot program for Google's DoubleClick for Advertisers clients before being rolled out to other products. The approach leverages DoubleClick ad-serving technology to generate two groups of users that have been randomly selected. Active GRP (Gross Rating Point). Brand Impact Survey Pilot.

Advertising Agencies 28

Advertising Agencies Doubleclick Advertisements Advertising 28

Webbiquity

SEPTEMBER 8, 2010

New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. In a study of 231 (likely a bit more social media-savvy than average) companies, 88% planned to maintain or increase inbound marketing busgets in 2010. DoubleClick got 1.7% More than 1.5 are shared on Facebook daily. More than 1.5

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100