Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
JULY 13, 2010
I recently had lunch with an old colleague who now works for a well respected and large competitor PR firm. Naturally, I asked about his interest in mastering social media for his clients. That’s the essence of a good social media strategy , anyway. And, it’s harder to get rid of you and that “media relations” retainer.
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