markempa

DECEMBER 6, 2006

Link: Anything Goes Marketing: Where do Your Email Newsletters go? Another useful post on the same subject by contributing writer (and Web designer) Sarah Lewis for Debbie Weils WordBiz Report on " How and Why to Combine an E-newsletter and a Blog." Link: Anything Goes Marketing: Where do Your Email Newsletters go?

Newsletter 120

Newsletter Lead Generation Generation B2B Thought Leadership 120

markempa

JULY 13, 2006

Your content should be specifically designed to help support and pull your potential customer through each stage of their buying process. from Driving Your Business and Relationships Through Event Marketing As someone who believes in face-to-face interaction through event marketing, I wonder how will B2B Podcasting change marketers plans?

Lead Generation 120

Lead Generation Purchase B2B Thought Leadership Generation 120

markempa

FEBRUARY 28, 2007

" Jure also quotes David Kelley , one of the most visible product designers in the world, especially in the world of high technology. Kelly is founder of IDEO , Americas largest independent product design and development firm. I think Kellys viewpoint goes well beyond design. CEOs, Marketers and so on).

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Leads 120

markempa

JUNE 7, 2005

MarketingSherpa published a great case study that explains how landing page design impacts lead generation results. MarketingSherpa published a great case study that explains how landing page design impacts lead generation results. So what else can you do to improve the traction of your website to generate more leads?

Landing Pages 120

Landing Pages Lead Generation Lead Scoring Lead Ranking 120

markempa

APRIL 3, 2005

I interviewed Anne Holland on how marketers can improve their landing page conversion rates and attract more sales leads. What are the essentials of great landing page design? I interviewed Anne Holland on how marketers can improve their landing page conversion rates and attract more sales leads. Other landing page resources?

Landing Pages 120

Landing Pages Lead Generation Generation Leads 120

markempa

APRIL 18, 2007

Start by understanding your lead generation requirements and design a suitable process to support it and insert the software into the process where it will be most effective and actually used. Most importantly, don’t under estimate the need for a dedicated team of people that will drive the process and make the inputs into the system.

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

markempa

NOVEMBER 15, 2005

It is designed it to give a complete view of companys vital marketing ROI metrics for each of their lead generation modalities (contains fictional data). It is designed it to give a complete view of companys vital marketing ROI metrics for each of their lead generation modalities (contains fictional data).

Lead Generation 120

Lead Generation Generation Work Management Leads 120