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TOP 15 Content Marketing Agencies in South East Asia

Outgrow

Top 15 Content Marketing Agencies in South East Asia. Maybe this list of the top content marketing agencies in South East Asia can help you out! iProspect Indonesia. iProspect is a global marketing agency and caters to some of the best brands around the world. But, content marketing is easier said than done. ‘

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” You are well aware of the fact that the Internet has completely and permanently changed the way industrial buyers purchase technical products and services.

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Understanding Marketing Attribution Models: A Simple Guide for Marketing Directors

SnapApp

According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. . Easy to set up, and helpful for marketers who are solely focused on demand generation and brand awareness. Best Use Case: The most appropriate use case for first touch attribution is demand generation.

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B2B Lead Management Market Heats Up

Online Marketing Institute

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. My point: B2B marketers are looking elsewhere for help generating demand.