article thumbnail

Technical SEO: Everything You Should Know About Sitelinks

Brightedge

Sitelinks are those additional links that appear below the main URL for a particular domain on the SERP. When you have a domain that displays sitelinks, your listing automatically takes up the space of two to three listings, drawing the eye of every user on the page. What are the benefits of sitelinks?

SEO 111
article thumbnail

Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

Semantic search, including artificial intelligence and natural language processing now help to determine whether an acquired link was “natural.”. So-called unnatural links would earn penalties or hurt domain authority, while natural links would improve authority and ranking. Link Destination. Location of the Link.

article thumbnail

Mobile SEO: The Ultimate Guide for Improving Your Site for Mobile Search

seo.co

However, this is a product of a misconception: that being “mobile friendly” in Google’s eyes means you’ve essentially won the battle for mobile supremacy. If Google ranks these sites equally with HTML5 sites, their ad revenue will drop as users enter mobile domains directly into browser address bars or find a search alternative.

SEO 98