Zoominfo

AUGUST 7, 2019

Data quality and cleanliness is where the real power lies. Today we’re talking about data hygiene and the drastic shift happening in database maintenance right now. Automated Data Maintenance: The Future of Data Hygiene. The importance of ongoing data hygiene. Keep reading. Simple, right?

Data Hygiene 150

Data Hygiene Automation Zoominfo B2B Sales 150

Zoominfo

DECEMBER 3, 2018

So, what does list churn have to do with B2B marketing data? Think about it: if your department doesn’t prioritize data hygiene, it’s likely that list churn is wreaking havoc on your email campaigns. Once you’ve completed your initial data audit, your job isn’t complete. ZoomInfo can help.

Work Management 223

Work Management Marketing Management Data Hygiene B2B Marketing 223

Zoominfo

FEBRUARY 12, 2019

Think about it— if you don’t understand your best buyers, how can you accurately qualify them, nurture them, or route them to sales at precisely the right moment? For this reason, buyer personas are essential to your lead management strategy. If you’ve read the ZoomInfo blog in the past you’re familiar with buyer personas.

Lead Ranking 172

Lead Ranking Work Management Lead Management Marketing Management 172

Zoominfo

AUGUST 9, 2018

The experts at ZoomInfo have scoured the internet to put together the following list of marketing productivity statistics. ADI also found that automation receives plenty of positive sentiment online, with saving time (30%) and big data analysis (25%) cited most frequently ( source ). 10 Tweetable Marketing Productivity Quotes.

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Zoominfo

FEBRUARY 12, 2019

Think about it— if you don’t understand your best buyers, how can you accurately qualify them, nurture them, or route them to sales at precisely the right moment? For this reason, buyer personas are essential to your lead management strategy. If you’ve read the ZoomInfo blog in the past you’re familiar with buyer personas.

Lead Ranking 100

Lead Ranking Work Management Lead Management Marketing Management 100

Zoominfo

MARCH 4, 2021

Warm leads have shown interest by interacting with content or form fills. Help build email sequences for lead nurturing — the ones that don’t respond to initial prospecting. Unfortunately, not every lead you connect with has the budget or time to invest in your product or service. Qualification.

Sales Cycle 246

Sales Cycle Ideal Customer Profiles Tips Lead Scoring 246

Zoominfo

MARCH 3, 2021

Warm leads have shown interest by interacting with content or form fills. Help build email sequences for lead nurturing — the ones that don’t respond to initial prospecting. Qualification Unfortunately, not every lead you connect with has the budget or time to invest in your product or service.

Sales Cycle 100

Sales Cycle Ideal Customer Profiles Tips Lead Scoring 100