KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

Social Media 96

Social Media Media B2B Tips 96

Hubspot

SEPTEMBER 30, 2013

Smart Guy said, "B2B is still P2P" (meaning person-to-person, not peer-to-peer illegal downloading ;). And we''ve seen first hand how successful you can be on social media if you think of B2B like P2P. At HubSpot, we create content like blog posts, presentations, templates, and ebooks that aim to make the jobs of marketers easier.

Lead Generation 28

Lead Generation Facebook P2P Peer-to-peer 28

Convince & Convert

SEPTEMBER 20, 2010

We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. Nobody forced companies to get involved with their customers in this way. We just did it voluntarily. And for what? Interaction.

Twitter 148

Twitter CRM Business Paid Search Agency 148