Remove Curation Remove Opinions Remove P2P Remove Positioning
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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

Here’s how to use earned media in content marketing: Do you have an opposing opinion to something you’ve read? Although most people pepper such updates with their guesses at relevant hashtags, simply linking to the source article is sometimes enough to get it noticed by LinkedIn curators. Write a rebuttal.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

Also, we mentioned Traffic Think Tank earlier, but if you look at what they’ve done, Nick Eubanks and Matthew Barby and Ian, they’ve built this really curated a community of people who want to be there and want to have these discussions. Joel Klettke : These people have opinions. You can do it in a positive way.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

Also, we mentioned Traffic Think Tank earlier, but if you look at what they’ve done, Nick Eubanks and Matthew Barby and Ian, they’ve built this really curated a community of people who want to be there and want to have these discussions. Joel Klettke : These people have opinions. You can do it in a positive way.

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Caring, Consistency, and the New Relationship Marketing

Convince & Convert

I like to think of the acronym B2C and B2B as really being more like P2P now, people to people. Jay: One of the things I like a lot about the book, and I’ve had a chance to read most of it, is you talk a lot about having a brand positioning for yourself, right? Curation is all the rage now. Actually make a little comment.

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