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The Ultimate B2C Marketing Automation Guide: How It’s Different

SendX

There are rumours that email marketing will soon be dead and it does not lead to good returns. I would like to answer that with some little stats - email is the third best way for content distribution among B2C marketers and In 2020 alone there were 4 billion email users globally and is set to grow to 4.6 What is B2C Marketing?

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6 Decision Intelligence Tools You Should Be Using Right Now

Marketing Insider Group

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. Scientists haven’t yet created programs to make all of your hard decisions, but decision intelligence tools can remove some of the heavy lifting. What is decision intelligence, and which tools do you need to be using right now?

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The B2B Marketer’s Quick Start Guide: Marketing Automation

Heinz Marketing

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. For each category I’ll highlight a few platforms/tools, the pros and cons of each, benchmarks and additional resources. Today’s post is about Marketing Automation.

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Marketing Automation vs Sales Automation

Oktopost

It’s clear that organizations looking to scale up embrace automation tools and solutions to boost their marketing and sales operations. What is Marketing Automation? Marketing Automation is the use of software and Web-based services to execute, manage and automate marketing tasks and processes.

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Importance of Marketing Automation Software for Businesses

Valasys

Marketing automation relates to the system whose purpose is performing marketing actions by avoiding physical effort. This software educates prospects using useful or personalized content. The importance of marketing automation is vast in the present marketing industry. Lead Management.

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

Are you looking for the best lead generation tools to grow your business? And just like any tough job, lead generation requires the right tools–even for professional marketers. And just like any tough job, lead generation requires the right tools–even for professional marketers.

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The Benefits of Hiring a Marketing Automation Consultant

BenchmarkONE

Chances are you use marketing automation, or are planning on using marketing automation in the near future. Emailmonday’s Ultimate Marketing Automation Stats found that, on average, 51% of companies are currently using marketing automation, with more than half of B2B companies (58%) planning to adopt the technology.