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New developments in B2B marketing list acquisition

Biznology

Let’s look at what’s new in B2B lists these days. Traditionally, the first step in list development has been working with a list broker who has experience in your target audience category. There are more than 40,000 business lists available for rent in the U.S., A new direction in B2B lists.

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Information without Innovation is Just Data: The Modern Guide to Business Intelligence

Zoominfo

In business, people have become contacts and companies have become accounts — just a growing list of names and phone numbers in your CRM. We’ve seen this firsthand at ZoomInfo in the way customers and sales prospects talk about our services. List brokers used dubious tactics to gather data and offered limited customization.