DiscoverOrg + ZoomInfo = Unrivaled B2B Intelligence


ZoomInfo, a B2B contact database provider, has been acquired by DiscoverOrg, a marketing and sales intelligence provider. He believes that in the near future, CRM and marketing automation systems will be defined by the data that is stored within them and not by their empty-box capabilities. “To

#ChatZoomInfo: 2019 ZoomInfo Twitter Chat Schedule


In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. The ultimate goal of #ChatZoomInfo is to engage with the diverse group of professionals, customers, and partners who follow ZoomInfo on Twitter. Think everything from CRM to auto-dialers.

Can’t Stop, Won’t Stop: DiscoverOrg’s Acquisition of ZoomInfo


In February 2019, DiscoverOrg acquired data provider ZoomInfo. The recent ZoomInfo acquisition is business – but for Schuck, who co-founded DiscoverOrg just over a decade ago , it’s personal, too. How does the acquisition of ZoomInfo affect the market?

How Good Content can Help Improve Database Health

The Point

According to business information provider ZoomInfo (see graphic below, further data here ), more than 70 percent of business cards have one or more changes during a 12-month period.

How B2B Marketing is Changing in 2018

analytics, CRM, social media, email, etc.) 1How B2B Marketing. is Changing in 2018 Insights on Priorities, Tactics, and Challenges. from SMB Marketing Leaders Brought to you by 2Introduction This study examined priorities, challenges, and trends for B2B marketers.

Lead Liaison Integrates with Pipedrive

Lead Liaison

The robust marketing automation platform Lead Liaison announces their valuable integration with CRM software company Pipedrive. Data is pushed from the system into the CRM instantaneously. Utilizing Lead Liaison’s website visitor tracking to identify companies and Lead Liaison’s ZoomInfo add-on module, salespeople can find contacts that are linked to that company, making it even easier to drill down and find the very best contact.

SalesPredict Offers Highly Automated, Highly Flexible Predictive Modeling

Customer Experience Matrix

It then enhances the data with business and demographic information from public Web pages, social profiles, and third party sources including Zoominfo , InsideView , and Orb Intelligence. Results appear as lists in a CRM interface or as scores on a marketing databaset.

35+ Experts Weigh In on Data Hygiene Best Practices


Long before cloud-based CRM systems, companies largely relied on manual data entry and cleanup processes— leaving their contact and company data fraught with errors and inconsistencies. Molly Clarke, Director of Digital Marketing ZoomInfo. Krysta Williams, Social Media Manager ZoomInfo.

How to Build a Successful Sales Team: VIDEO


At DiscoverOrg + ZoomInfo, we break it down by size of company: Ramp team specializes in small business accounts. Speed to lead is critical for converting those leads to demos (at DiscoverOrg + ZoomInfo, we aim for 90-second “speed to lead” response time!)

Sales 170 Retirement: Where to Now for Customers?


As a customer, you will now have to find other ways to learn about new prospects, as well as keep your CRM data clean and up to date. That's whether you're using a product through Salesforce, or using the Connect product solo or with another CRM.

DiscoverOrg + NeverBounce = Superior Email Marketing Data


Almost a month ago, B2B service firm DiscoverOrg acquired ZoomInfo giving sales and marketing professionals access to the most trusted and comprehensive B2B data available in the market. Apart from NeverBounce and ZoomInfo, DiscoverOrg has acquired RainKing in 2017 and iProfile in 2015.

Lead Liaison Debuts Integrations Marketplace

Lead Liaison

It’s important to have a company’s CRM, the central hub for contacts, accounts, and opportunities, and marketing automation suite communicate with each other. Powerful integrations also include Base , Insightly , Microsoft Dynamics , ConnectWise , Zoho CRM , and more! GoToWebinar , Google AdWords , Google Analytics , ZoomInfo , and WordPress are some of the more well-known productivity tools that Lead Liaison connects to.

Artificial Intelligence for Sales: Discover How Sales is Changing


And, at ZoomInfo, we’re no exception. CRM as an example: In the early 90’s, Sales Force Automation (SFA) was failing to deliver results that would justify expenditures. However, while CRM adoption did have immediate benefits, improving forecast accuracy was not one of them.

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July 2019 B2B Blog Post Round-Up


Welcome new readers and ZoomInfo regulars to the latest edition of our B2B Blog Post Round-Up series. For those of you who are new to the ZoomInfo blog, we regularly publish monthly round-ups to feature top B2B content from industry professionals, leading brands, and subject matter experts. .

15 Indispensable Company Research Tools for B2B Sales Reps


ZoomInfo. What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles.

Which B2B Prospecting Tool is Best For You? [VIDEO]

Directive Agency

What’s also nice about Growbots is that it syncs directly with your CRM so that any prospects you’re reaching out to in Growbots will go directly into Salesforce , Microsoft Dynamics , or any other similar software. ZoomInfo. We really like ZoomInfo for a couple reasons.

The Definitive Guide to a Data-Driven PR Strategy


On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Analyze your contact database or CRM. For more information about ZoomInfo, the leading business information company , contact our sales team today.

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6 Ways to Generate More Logistics Leads


Then take a look at your existing CRM data to validate. This will also eliminate individual sales reps at your organization creating duplicate contact records in your CRM and prevents them from manually typing information in – avoiding human error. ZoomInfo can help!

The Ultimate Growth Marketing Software Stack

Lead Liaison

Here it is: Top of the Funnel: Rhythms™ , Lead411 , ZoomInfo. CRM: OneFocus™. Top of the Funnel : Rhythms™ , Lead411, ZoomInfo, Hunter,, FullContact, Clearbit. We like Lead411 for email-only contacts and ZoomInfo for higher quality data. CRM : OneFocus™ ™.

How to Build a Better B2B Sales Tech Stack


The problem is that SFA tools, particularly CRM, only facilitate measurement, rather than the sales process itself. Fortunately, common applications — like auto-dialers and email automation — scale execution and integrate with CRM to log activities in real-time. ZoomInfo can help!

Top 10 Social Selling Tools


ZoomInfo ReachOut. ReachOut , ZoomInfo’s Chrome extension, allows you to simplify your social prospecting process. You’re already aware of the importance of a Customer Relationship Management (CRM) tool. Nimble is a CRM designed for the social media age.

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35+ Marketing Jokes to Brighten Your Day


Why didn’t the skeletons like their new CRM? If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! Or, contact ZoomInfo today, the leading business information company , to learn how our B2B database can help you get the most out of your marketing efforts.

7 Ways to Find Contacts for Your Target Accounts in ABM


Consider many sources of contact data, including: Your existing data – currently living in your CRM, Marketing Automation, or ERP systems. List-building partners – an easy way to supplement your data and add it to your contact profiles in your CRM. Zoominfo.

Growth Marketing Software Stack for B2B Companies

Lead Liaison

Here it is: Top of the Funnel: Rhythms™ , Lead411 , ZoomInfo. CRM: OneFocus™. Top of the Funnel : Rhythms™ , Lead411, ZoomInfo, Hunter,, FullContact, Clearbit. We like Lead411 for email-only contacts and ZoomInfo for higher quality data. CRM : OneFocus™ ™.

7 Steps to Creating a Successful Account-Based Marketing Strategy


One critical tool to have in place when launching an ABM approach is a Customer Relationship Management (CRM) tool. Hatcbuck’s CRM allows you to monitor the activity of your leads on your website in real-time. ZoomInfo. Source: ZoomInfo.

4 Signs Your Customer and Contact Database Needs Help


You can also work with your CRM to automate a deduplication process. Contact ZoomInfo today to learn how we can help you clean up and manage your B2B contact database. The post 4 Signs Your Customer and Contact Database Needs Help appeared first on ZoomInfo Blog.

What is Data Normalization & Why Should You Care?


Two common examples are a CRM and marketing automation platform. In fact, 56% of enterprise software decision makers have implemented a sales force automation solution (CRM) and 53% have implemented an enterprise marketing solution. appeared first on ZoomInfo Blog.

B2B Sales Intelligence: Bad Data and Sales


And it’s well worth it—according to Gartner , Fortune 1000 enterprises will lose more money in operational inefficiency due to data quality issues than they will spend on data warehouse and customer relationship management (CRM) initiatives.

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4 Ways Technology Has Changed B2B Selling


1. Adoption of cloud-based CRM. A salesperson’s CRM—or customer relationship management platform—is one of the most used tools in their technology stack. In fact, a recent study revealed that every dollar spent on CRM implementation yields a return of as much as $8.71

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25 Must-Read Sales Blogs


Recommended Reading: Top 10 Takeaways From the ZoomInfo Growth Acceleration Summit. Although Hubspot specializes in sales, marketing, and CRM tools, they’re best known for coining the phrase inbound marketing. 4. ZoomInfo Blog.

Improve Your B2B Sales Process with Company and Contact Data


While the points we’ve made are important, but they’ve existed in sales as long as CRM and data providers have. ZoomInfo is the leading contact and account information company. The post Improve Your B2B Sales Process with Company and Contact Data appeared first on ZoomInfo Blog

35+ Statistics About Dirty Data


The Situation: 67% of businesses rely on CRM data to segment and target customers. ZoomInfo can help. Contact ZoomInfo today for more information! The post 35+ Statistics About Dirty Data appeared first on ZoomInfo Blog.

Exciting new tools for B2B prospecting


Recently, a gaggle of new companies—like eGrabber and Social123—are experimenting with ways to bring social media data into CRM systems and marketing databases, to populate and enhance customer and prospect records.

Who Goes to Eloqua Experience?

Modern Marketing

Astadia Bluewolf Bulldog Solutions Catapult CRM Technologies Extraprise. ReachForce Televerde The Kern Organization Cvent ZoomInfo DemandGen Report.

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Openprise Gives Marketers Easy(ish) Tool to Manage Their Data

Customer Experience Matrix

This still takes some highly structured thinking – it’s far from writing an English language sentence – but is well within the capabilities of anyone likely to be in charge of operating a marketing automation or CRM system.

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