CRM De-duplication Marketing Automation Service 
Salesforce Marketing Cloud
DECEMBER 6, 2023
” Clean data — or data and records that are free of inaccuracies, duplications, and blanks — helps your small business run faster, smoother, and more efficiently. Delete that dirty data Learn more about Starter Suite, the most complete CRM starter suite, or look into our additional small business solutions.
Zoominfo
FEBRUARY 12, 2019
First and foremost, effective lead management requires a deep understanding of the characteristics that make a prospect an ideal fit for your products and services. For more lead nurturing best practices, read the following post: The B2B Marketer’s Lead Nurturing Guide. Establish a service-level agreement for lead routing.
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SmartBug Media
MAY 11, 2020
Migrating from another marketing automation tool into Marketo is no different. CRM administrator: Plan the order of your sync; lead any special integration needs. Deep Clean Your CRM. Sweeping out the dusty corners of your CRM should be priority No. KonMari Your Current Marketing Platform.
Zoominfo
FEBRUARY 12, 2019
First and foremost, effective lead management requires a deep understanding of the characteristics that make a prospect an ideal fit for your products and services. For more lead nurturing best practices, read the following post: How to Use Email Automation to Nurture Prospects. Establish a service-level agreement for lead routing.
Capstone Insights
OCTOBER 1, 2017
Please view this as a general list; some of these points will be more or less pronounced depending on the marketing automation platform you’re using (Marketo, Eloqua, HubSpot, Act-on, Autopilot, etc.) and CRM your sales team has (Salesforce, Dynamics, Oracle Sales Cloud, GoldMine, etc.). This impacts productivity.
Capstone Insights
OCTOBER 1, 2017
Please view this as a general list; some of these points will be more or less pronounced depending on the marketing automation platform you’re using (Marketo, Eloqua, HubSpot, Act-on, Autopilot, etc.) and CRM your sales team has (Salesforce, Dynamics, Oracle Sales Cloud, GoldMine, etc.). This impacts productivity.
DealSignal
MARCH 11, 2019
A few years back, I attended a three-hour “vendor shoot out” between two CRM vendors hosted by an IT services firm. The consultants ran through a series of standard CRM processes including lead management, dashboards, record customization by the site admin, and Outlook integration. The math behind data decay.
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