18 Affiliate Marketing Statistics 2023 All Marketers Must Know
Optinmonster
AUGUST 19, 2023
More Than 80% of Brands Use Affiliate Marketing Programs A study by Rakuten/Forrester Research found that 8 out of every 10 brands (which is 80%) use affiliate marketing programs. For example, you might get paid depending on how many people click your link (CPC or cost-per-click), even if they don’t buy anything.
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