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14 Things I Think I Think About Social Media

Convince & Convert

Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter. YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Create a content ladder to leverage and syndicate your content.

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Your B2B website and blog are the core of your content marketing efforts. Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action. why you the best at it.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Podcasts vs. YouTube. The statistical similarity shocks me. The pattern holds for YouTube and Linkedin, too.

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Introducing Content Distribution Strategies You Need to Know

nDash

It may seem like content distribution is sending emails to a subscriber list because you are, after all, distributing content. How often do you think about the amount of content published on the Internet daily? That’s a ton of content vying for a reader’s attention. However, it’s much more than that.