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MARCH 10, 2022

Google Optimize is great — up to a point. When your experimentation program grows past a certain stage and you have a firmer grip on A/B testing, you’ll need alternatives to Google Optimize. Let’s dive deep into the strengths and weaknesses of Google Optimize and show you other options. What is Google Optimize?

Marketing Analytics Tools 92

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MARCH 9, 2023

It’ll go the way of Google Stadia, Hangouts, and Google+. Another year, another Google product killed. Before the official sunset announcement from Google, the rumor mills had been churning for quite some time. Certified Google Optimize experts knew of the sunset since March 2022. But here’s the thing.

Optimization 52

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MARCH 9, 2023

It’ll go the way of Google Stadia, Hangouts, and Google+. Another year, another Google product killed. Before the official sunset announcement from Google, the rumor mills had been churning for quite some time. Certified Google Optimize experts knew of the sunset since March 2022. But here’s the thing.

Optimization 59

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APRIL 25, 2023

This definition is similar to the first one but removes the comparison between human and machine. But for analysis and especially research, a human touch stays necessary.” It takes into account all tasks that humans can perform, and that an artificially intelligent being should be able to perform as well.

Marketing AI 52

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MARCH 13, 2024

We also added a sneak peek of each tool: A gif demo when a free trial is available and a screenshot of the UI when it isn’t. Now let’s jump straight to the A/B testing tools comparison. Shopify, WordPress, Mixpanel, Hotjar, Google Analytics) Support: Live messaging, phone, email, and knowledge base with more to come.

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AUGUST 25, 2021

So, the attitude towards the data analysis that informs your hypothesis should be that of business growth. It could be to extract data from multiple tools of your stack and inform hypotheses, send this data to as many platforms as possible including Google Analytics, or run A/B tests on your email marketing campaigns.

Work Management 98

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JULY 18, 2022

This training goes beyond basic A/B testing tutorials and also includes research, data collection and analysis, critical thinking, experiment design, statistics, QA, stakeholder communication, and so much more. They answered: 57% do a Google search 21% research known brands 14% start on G2 or TrustRadius, and 7% ask for referrals.

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Budget Programs Enterprise Management Work Management Marketing Management 98