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How to Crack LinkedIn Ads: Lessons from a Pro

LeadSquared

For example, you can showcase work culture (like Flipkart), indulge in co-branding activities with partners and influencers (like Burger King), and many more. Here’s an example of how I used website conversions as a goal to drive registrations for a virtual roundtable event. Add hyperlinks to increase CTR by 21%.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

15) Clickthrough Rate (CTR). 24) Cost-per-Lead (CPL). For example, here's an inbound link to our co-founder Dharmesh's blog. Learn how to create a user-friendly website registration process here. 16) Closed-Loop Marketing. Learn more here.). The amount it costs your marketing organization to acquire a lead.