Oktopost

JULY 8, 2024

Webinars and Virtual Events In an increasingly remote-first world, webinars and virtual events offer a cost-effective and scalable way to connect with a global audience and drive demand for your products or services. Collaborate on content creation, co-host webinars, or leverage their platform for sponsored posts and testimonials.

Demand Generation Agencies 105

Demand Generation Agencies Demand Generation Paid Content Demand 105

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Many prospects want to know the rough cost of something before investing too much time exploring, but they’re not always wanting to talk to sales. Put it on a microsite to be used as a regular free tool for prospects. Paid Media.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Marketing Insider Group

JULY 1, 2020

According to DemandMetric, it costs 62% less to launch and maintain a content marketing campaign than any other type of campaign. Cost-effective tools to help with content creation, from high-quality live video streaming to eBook creation and infographics. How have they allowed you to reduce costs and do way, way more?

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

SnapApp

JULY 7, 2017

Orbit Media | Co-Founder/ Strategic Director. . . For years—even before I worked there—Rackspace has provided a very helpful Cloud Calculator to help prospective customers estimate their infrastructure costs. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

MARCH 10, 2016

Regardless of your monthly revenue, if your average customer does not stick around long enough for you to at least break even on your customer acquisition costs, you’re in trouble. 24) Cost-per-Lead (CPL). The amount it costs your marketing organization to acquire a lead. 26) Customer Acquisition Cost (CAC). 47) Keyword.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28