certification-program 
Martech Advisor
JANUARY 10, 2020
“School programs such as STEM (science, tech, engineering, and math) are helping to teach necessary skills, build interest, and provide the right tools, even before high school and college, with kids as young as elementary school,” said Sandra Swindle, SVP and CRM technology delivery leader at Merkle. So, where do we go from here?
Heinz Marketing
JULY 5, 2021
The other side of that coin is, well, why would I invest in all this training and certification? If you actually have a really good training program too, it’s okay that you can actually start to program that part into it. What about informal training programs? Good points on both sides. However, it is okay.
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Metadata
FEBRUARY 22, 2021
And there was the certification program that became extremely successful, the inbound.org. And so we built enough independence there that the CMO, the CEO, how he was telling me this, we could tell him, it’s a stupid idea, don’t do it and he still did it and still made it work. Anthony was our first CMO.
Metadata
MARCH 18, 2021
But you can also do sales acceleration, demand generation, brand awareness, similar campaigns, similar programs, but use the same methodology. It’s like coming up with a great program in a closed room. The likelihood of the best idea to come out of it is very small, in my opinion. It’s just one use case.
Hubspot
OCTOBER 18, 2011
Do specific programs "decay" to almost nothing once you stop funding them -- or do they keep delivering value for almost forever? And so, we've tried lots of different things videos, research articles, normal blog articles, opinion pieces, slides, audio podcasts. The Internet has shifted the balance of power. Everything.
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