Martech

OCTOBER 28, 2022

To succeed as a small or medium-sized business (SMB), employees must work smarter. Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. A challenging digital marketing world.

Paid Content 138

Paid Content Advertising Agencies Paid Search Agency SMB 138

Webbiquity

JANUARY 19, 2016

Image credit: The CMO Survey. Top executives: social media marketing is for thee, but not for me. 84% of CEOs and VPs say they use social media to help make purchasing decisions. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Hubspot

JULY 21, 2015

But I think it covers most of the aspects of content marketing that modern inbound marketers need to consider, beyond the basics of simply writing content optimized for the web. All that being said, we'll plan on doing deeper dives on any subject matters covered below if you'd like them. What Is Content Marketing?

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28