Remove testimonials
article thumbnail

The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

CAN-SPAM Act. As a marketer, all of your email marketing messages need to comply with the requirements set forth in the CAN-SPAM Act. Even if you're sending emails using an ESP like HubSpot , that doesn't mean you won't be held liable if the emails sent aren't compliant with CAN-SPAM regulations.

article thumbnail

Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

… Read more… Stuart Rothwell | May 27th, 2009 | no comments Viagra spam gets creative I received this excellent spam the other day: Penis enlargement spam with a twist - it made me double-take and earned a giggle. Case studies and customer testimonials. Just a little creativity gets you noticed.

article thumbnail

Everything You Need to Know About Email Design

Vision6

Strap yourselves in because we’re going to clear the fog on your design lens so you can understand all the mechanics that go on behind the scenes. Using common sale-sy terms, highlighting phrases in CAPS or going overboard with your exclamation points are all likely to trigger red flags. Email Subject Line. Avoid Spammy Words.

Design 98