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3 Events That Mark Online Marketing Change in 2011

Hubspot

We are barely finished with the first quarter of 2011, but some key events have already shaken up the inbound marketing landscape. Marketers should pay close attention to early signs of change and opportunities, especially when it comes to the social Web. Marketing Takeaway: Content creation is growing in importance.

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How to Achieve Stellar Alignment Between Marketing & Customer Support

Hubspot

This way, the support manager can digest this information and share it with the rest of the team so support reps can treat their phone calls and communication with customers with the same amount of respect and attentiveness they're used to from Marketing. 2) Keep Your Support Team in the Loop With Marketing Plans.

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Social Media Aids Customer Acquisition Many B2C and B2B companies are successfully using social media networks to acquire customers, according to the “State of Inbound Marketing Report&# from internet marketing firm Hubspot.

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The Ultimate Guide to Video Marketing

Hubspot

It’s no longer just one piece of your overall marketing plan. According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. Use HubSpot Video or Loom to record yourself recapping an important meeting or giving personalized recommendations.

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How to Start a Business: A Complete Guide for Startup Entrepreneurs

Hubspot

In peripherals, accessories and other hardware, we carry a complete line of necessary items from cables to forms to mousepads. Example of a "Marketing Plan" section (from Bplans ): The Skate Zone plans to be the first amateur inline hockey facility in Miami, Florida. Free Marketing Tools & Resources.

Startups 101