Webbiquity

APRIL 14, 2014

. “Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Analytics are least commonly used to fine-tune the marketing mix (14%).” 4 B2B Marketing Stats.

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Webbiquity

OCTOBER 16, 2012

90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. eMarketer ). 91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. eMarketer ). V3 Integrated Marketing ).

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Webbiquity

JULY 26, 2010

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Skill Set For Content Marketing: Number Crunching and A Gut Feel , March 4, 2010. Post on Google Buzz.

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Convince & Convert

MAY 11, 2011

According to eMarketer , 29% of businesses plan to add social media tactics to their marketing mix in 2011, where only 22% of businesses are investing in SEO. According to eMarketer, last year Facebook grossed $1.86 which begat Google AdWords, which spawned Twitter promoted tweets). Consider how often Yahoo!

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Webbiquity

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). Tools to Include in Your Social Media Marketing Strategy by CompuKol Connection. B2Bs Tap Social to Boost Search by eMarketer.

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Webbiquity

FEBRUARY 7, 2012

Infographic: Social Media ROI Statistics by Digital Buzz. Google attracts more than one billion unique visitors per month. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. All came in well ahead of sites like Google, AOL and MSN. Google Longtail Keywords Infographic by SEO Book.

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