our-team 
NuSpark Consulting
DECEMBER 5, 2011
I thought I’d have fun with this post and attempt to explain key principles of lead generation and inbound marketing in an A-Z glossary format. Specific dashboards exist to manage each step of the funnel; from prospect attraction to conversion to lead close. E- Email Marketing. F- Funnel Optimization. G- Google.
Ambal's Amusings
OCTOBER 29, 2009
Ambal Balakrishnan: Tell us about what Marketing Interactions does? Ardath Albee: Marketing Interactions helps B2B companies with complex sales increase and quantify marketing-to-sales effectiveness by developing and executing interactive e-marketing strategies driven by compelling content.
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Madison Logic
DECEMBER 14, 2023
Anticipating future B2B marketing trends is crucial to campaign and strategy development. At a time marked by rapid technological advancements, unpredictable economic conditions, and continuously shifting consumer behaviors, staying ahead with the latest marketing trends is paramount to flexible marketing motions.
6sense
SEPTEMBER 8, 2016
Join SiriusDecisions and Citrix for our October 19th webinar: 2017 Planning: Making the Case for Predictive Intelligence. . In the first blog of a two-part series, we spotlight the business processes and implementation guidelines for the two marketing use cases of predictive intelligence. Account-Based Digital Advertising.
6sense
SEPTEMBER 8, 2016
Marketing and sales teams are increasingly using predictive intelligence to uncover insights into their customers and prospects from the data generated by their campaigns, captured by their marketing technology stack and created by their prospects across the broader B2B web. Account-Based Digital Advertising.
Valasys
AUGUST 9, 2019
At a time when the inbound marketing & content marketing strategies were intermingling, to assist the marketers in their bottom-line objective of optimizing the website conversions; other digital realms also started aiding to the standard practices of SEO.
GreenRope
SEPTEMBER 10, 2017
Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap. Editor's note: This is a guest post contributed by Kali Greff, marketing manager of BlogMutt, the simple, cost-effective blog writing service for marketing agencies and businesses and happy partner of GreenRope’s. By BlogMutt.
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