Only B2B

FEBRUARY 6, 2024

However, partnering with a best-intent data solutions company offers you a real competitive advantage in your sales and marketing efforts. So, how will you leverage intent data? Read on, this blog provides you with a step-by-step guide for increased sales and marketing ROI.

Intent Data 62

Intent Data Intent B2B Sales ROI 62

Only B2B

FEBRUARY 1, 2024

Here is how the intent data will play out in 2024: Data-driven decision-making: Forrester predicts that the intent data market will reach $1.5 Hyper personalization: Using intent data, B2B companies can personalize content and messaging to specific buyer needs, leading to a 5x increase in engagement- according to Forrester.

Intent Data 71

Intent Data Intent Marketing Strategy Marketing & Strategy 71

Madison Logic

JANUARY 18, 2023

Use data that signal purchase intent to identify and understand your audience. They can be a resource to help you identify who you can target for higher ROI and pipeline impact. In the later stages of the sales cycle, they see how your content and messaging affect purchase decisions first-hand. What technology they use

Account Based Marketing 52

Account Based Marketing ABM Work Management Marketing Management 52