NetLine

NOVEMBER 30, 2023

Audit your existing content library against buyer-intent themes and needs to identify gaps. Having those key themes and information needs already mapped out by buyer stage comes in handy. It allows you to quickly identify where you lack content that your buyers need.

B2B Sales 52

B2B Sales Intent B2B Marketing Digital Asset Management 52

Inbox Insight

MAY 7, 2024

Case studies Case studies demonstrate your success and build credibility by detailing how your solutions have helped other businesses thrive. By distributing eBooks, a company can establish itself as an authority in its field and deliver significant value to potential customers. Looking for more valuable insights?

Lead Gen 52

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 52

Single Grain

SEPTEMBER 20, 2022

These digital marketing agencies take responsibility for managing the entire content marketing process of your business, which includes creating a content marketing strategy, content ideation, creating day-to-day content, content distribution, and reporting on the results of each content marketing initiative. Case studies and white papers.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Marketing Agencies 1 52

Inbox Insight

JANUARY 5, 2023

B2B buyers in the middle-of-the-funnel (MOFU) need to be educated, therefore white papers and eBooks are vital resources. Webinars , case studies and specific blog posts targeting keywords are essential to nurture campaigns. It’s a useful way to ensure prospective buyers are seeing their latest content and information.

Demand Generation 52

Demand Generation Demand Generation Agencies Top of Funnel Demand 52