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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

RSS Feeds. --> --> Bookmark FOLIOMag.com. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Advertising and Public Relations. Booth-related Services. A Red 7 Media, LLC Publication. MediaPRO Community.

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Blog Marketing: To Do Or Not to Do?

Online Marketing Institute

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

It’s a fantastic post for all those selling to other businesses, but there was one tip that [.] nice mention of Get Satisfaction in Mashable today about tips for business-to-business marketers on Facebook. Starbucks and Coca-Cola, it is also successfully used by many business-to-business (B2B) companies.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses? All Rights Reserved.