Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Publish Frequently.

Top of Funnel 303

Top of Funnel Paid Search Agency Companies Marketing Automation Services 303

Moz

MAY 6, 2019

If you answered “yes” to all of these questions, then the author who wrote this piece of content did their job very well: They created a piece of content that fulfilled your intent. What are industry bloggers, social media, and even our competitors talking about? Form a long-tail keyword.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Industrial Marketing Today

OCTOBER 26, 2009

Use a free tool like Google’s Keyword Tool to find search terms and long-tail keywords that people are using to search for information related to your products and services. That will give you an idea of demand. Check your competition — review your competitor’s design and the flow of their landing page. This instills confidence.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Hubspot

DECEMBER 29, 2014

Before you can dig in to the strategy of your blog, you need to clearly articulate its underlying purpose. Take a moment to ask yourself these questions: What is the greater purpose your company is trying to fulfill? Social media. There are many things you can do to get better results from your blog. 4) Keywords.

Marketing & Strategy 28

Marketing & Strategy Keywords Buyer Personas Template 28