Liveintent

NOVEMBER 10, 2021

Audience Manager was built with the SMB and DTC advertiser in mind. We know your small (but mighty) teams have a lot going on as they juggle different responsibilities, oftentimes burning the midnight oil to launch campaigns. With Audience Manager, you can view the size of your audience and its match rate against our exchange.

Marketing Management 71

Marketing Management Burn Rate Best Practices SMB 71

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. This guide is all about answering the burning questions you might have about launching a partner program (or optimizing an existing one) for your SaaS business. Partners generally have a higher trial-to-paid conversion rate than direct channels. Tom Tunguz, Venture Capitalist at Redpoint.

Landing Pages 131

Landing Pages Advertising Agencies Paid Search Agency Sales Management 131

Single Grain

APRIL 12, 2023

YouTube Ads Although technically a Google Ads product, YouTube Ads are worth their own entry here for how strong they can drive traffic and conversion rates. Commanding an average conversion rate of 12% from video ads, YouTube is one of the best advertising channels for video promotions.

Paid Content 97

Paid Content Advertising Agencies Advertisements Advertising 97

Online Marketing Institute

JUNE 30, 2009

To me it involves things like time, money, utilization rates, and (most importantly) contact generation. My customers are the same - they want supreme confidence that they are in exactly the right place for their specific burning need. Which channel is more efficient for you? This position is not "perfect", however.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Heinz Marketing

APRIL 12, 2021

So I spent my entire career up to this point in sales, across the enterprise SMB, mid-market, and held just about all the roles. I mean, statistically speaking folks with ethnic sounding names are discriminated against at a rate higher than those with goodness ethnicity neutral, let’s say names or Caucasian sounding names.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Advertising Agencies Paid Search Agency 100

Webbiquity

JANUARY 4, 2022

While working as a software engineer at PayPal, Braden Ericson recognized this problem and decided to create a powerful yet simple reporting solution for SMB marketers as well as the agencies and consultants who work with them. Unfortunately, it offers just as many ways to get burned. Is there a better model?

Enterprise Management 338

Enterprise Management Work Management Marketing Management Marketing Automation Services 338

OutboundView

SEPTEMBER 20, 2018

Mixmax (SMB). Personalization at scale increases your response rate. You will burn through your cash much faster than you can acquire new revenue. Lean on your executives to close as much as possible when the organization is young, they usually close at a much higher rate than any outside sales hire will.

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34