ViewPoint
APRIL 26, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Adding relevant content and extracting data can revitalize the tried-and-true tactic of e-mail marketing campaigns, according to a BtoB email research report “Email Marketing: An Established Channel Evolves.”
ViewPoint
MAY 23, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. According to BtoB Magazine , lead nurturing and customer acquisition are tied at 29%, leading the list of most important uses for B2B email marketing. billion two years ago. Via RepCapitalMedia.com.
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ViewPoint
JULY 18, 2013
Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. Via BtoB Magazine. To help organizations manage this process they developed the SiriusDecisions Enablement Framework. Can Fewer Leads Mean More Sales? Does this sound familiar? The Five Greatest Inhibitors to Sales Effectiveness.
ViewPoint
MAY 9, 2013
The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. The LinkedIn Contacts tool that began for some select users could help marketers organize, maintain, and nurture business contacts. 5 Compelling Reasons To Launch B2B Mobile Landing Pages Now. Via ClickZ.
Smashmouth Marketing
NOVEMBER 2, 2010
Trish Bertuzzi - The Bridge Group Karla Blalock - PointClear Bob Bly - Bly.com April Brown - Rubicon Marketing Group Michael Brown - Purple Pig Consulting Michael A. Members of SLMA and non-members are allowed to vote. Here is the list. If you find someone you want to vote for, click through and place your vote.
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