B2B Lead Generation Blog: Marketing to Small-Medium Businesses Via IT Consultants & Resellers
markempa
JUNE 23, 2005
Here are just a few of the Marketing Tips in the article: Give them "meaty" marketing messages Teleprospecting works - if its done well Invite consultants to demos at trade shows Webinars are key for consultants and VARs Heres a few points that arent in the article: Resellers and IT consultants are unique - treat them that way.
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