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White Paper Alternatives for the Savvy B2B Marketer

SnapApp

Podcasts can be powerful lead generators that bring in new customers and build brand awareness much in the same way a traditional white paper would. Through real-time broadcasting, marketers are able to give their audiences a behind-the-scenes look at operations, hear an informal message from the CEO, or showcase live events.

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How to Create YouTube Videos that Generate Views & Subscribers

Webbiquity

To quickly add subtitles, you can use a tool such as Screencast-O-Matic. If your goal is lead generation , conversions would mean something different. There are actually several webinar platforms that let you broadcast live videos to Facebook and YouTube at the same time. This can save a lot of time.

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