Broadcasting Bundling Differentiation Television marketing 
Contently
DECEMBER 8, 2016
A big TV event gets broadcast. ” Yet as Facebook continues to colonize most of the connected world under its blue banner, and digital giants like Snapchat and Netflix dominate millennial’s attention time, some think it’s only a matter of time before television’s dominance on ad spend comes to an end.
Choozle
JANUARY 23, 2024
Continued adoption of streaming television with massive shifts in viewership habits. While AI was a prominent topic, some mature tech companies focused on embedding AI into larger solutions rather than highlighting it as a single point of differentiation. Persistent consumer demand for authentic brand engagement.
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