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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

I’m 51, so as a former media buyer in a past life, I remember the days of typewriters, graph paper, Arbitron and Nielsen rating books (I still have an old reach/frequency slide rule!), On the shelf were multiple SRDS books; each one the size of a phone book. Doubleclick. calculators, and pencil erasers.

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10 Things That Can Destroy an Email Marketing Program

Online Marketing Institute

Media Planning Media Buying Publishing Display Advertising Video Mobile. Social Media Community Management Social Commerce Social Integration Social Media Smarts. Sponsored by Doubleclick. Media Planning. Media Buying. Social Media. Media Planning. Media Buying.

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Pressure

Content Standard

Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 Overall, the annual advertising industry billings grew from $5.7 billion in 1950 to $12 billion in 1960.

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 Overall, the annual advertising industry billings grew from $5.7 billion in 1950 to $12 billion in 1960.