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Using Your Competitors’ Knowledge to Build Your Business

The Lead Agency

This blog was originally posted on the 8 th of April 2016 and has been updated for 2023, incorporating tools & techniques to aid in using competitors’ knowledge to your advantage! Conducting customer surveys, focus groups, or interviews aids in understanding consumer perceptions and preferences, providing valuable qualitative data.

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Demand Gen vs. Lead Gen: Which is ‘Best’ for Startups?

Zoominfo

Reputation Includes content assets such as blogs and press releases 2. Market intelligence Includes internal surveys, external focus groups, and SWOT analyses Why is this distinction important? Demand creation Includes webinars, white papers, and product trials 3. Because your needs will change as your company grows. “If

Lead Gen 130
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Maximizing Business Success: 5 Strategic Methods for Collecting Valuable Insights

Heinz Marketing

In this blog post, learn about 5 sources you and your teams can use to harness valuable insights to build strategies with greater impact. Focus groups and interviews delve deeper into qualitative aspects, unveiling nuanced opinions and attitudes. Ultimately, this analysis aids in refining strategic planning.

Business 115