Single Grain

DECEMBER 8, 2020

A T-shaped marketer is someone who has broad marketing experience in multiple domains (SEO, copywriting, social media management, PPC ads, SMS marketing , analytics), but specializes in just one or two domains. There is a big difference between rates of a marketing agency in L.A. Per Project (Fixed Rate).

Marketing Analytics Tools 134

Marketing Analytics Tools Paid Search Agency Advertising Agencies Work Management 134

SendX

MARCH 6, 2020

Email is one of those things that marketers wish to kill all the time, they came with bots (that didn't age well at all), now they are experimenting with sms (again), but email stood the test of time, again and again. Sometimes it is about copywriting, other times it is about creating great experiences for people. Newsletters are sexy.

Newsletter 196

Newsletter Best Practices Internet Marketing Burn Rate 196

SendX

MARCH 6, 2020

Email is one of those things that marketers wish to kill all the time, they came with bots (that didn't age well at all), now they are experimenting with sms (again), but email stood the test of time, again and again. Sometimes it is about copywriting, other times it is about creating great experiences for people. Newsletters are sexy.

Newsletter 195

Newsletter Best Practices Internet Marketing Burn Rate 195

Metadata

JULY 26, 2021

If they aren’t meeting you at the starting line for this launch, at this point they’ll never catch up, and your ad spend and email sends are going to reflect much lower open, click, and conversion rates as a result. Not only will your copywriter hate you, so will your audience — because ultimately, you got them hyped for zero payoff.

Work Management 52

Work Management Marketing Management Budget Programs Software 52