Convert

SEPTEMBER 15, 2021

Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Opt in or opt out for processing of sensitive information. Consent obtained prior to direct marketing. Right to data portability (i.e., Right to correct errors in personal data. Right to delete personal data.

Act-On 98

Act-On Privacy CPA Cost per Acquisition 98

QuanticMind

FEBRUARY 26, 2019

Safe to say, consumer data has become a critical performance factor for digital and search engine marketing in recent years. So, how does it affect search engine marketing? Simply put, the responsibilities for data protection impact both search engine platforms and the marketers that use them to reach their audience.

SEM 40

SEM Privacy Work Management Search Engine Marketing 40

Convert

FEBRUARY 8, 2022

The ePrivacy Regulation (ePR) is an upcoming privacy law to transform rules around cookie consent, direct marketing, and business-to-business (B2B) communications. As A/B testing platforms become more sophisticated, so do privacy concerns surrounding them. With great power comes great responsibility. Is Optimizely GDPR Compliant?

Privacy 52

Privacy Optimization Work Management Marketing Management 52

Bannerflow

MARCH 12, 2020

Data-driven marketing is a catch-all term and means different things to different marketers. In a nutshell, it empowers as marketers to put the right message in front of the right people, at the right time. It’s not yet known to what extent ePrivacy will impact data-driven marketing. But is this bubble about to burst?

Advertising Agencies 89

Advertising Agencies Display Privacy Advertisements 89

Bannerflow

MARCH 12, 2020

Data-driven marketing is a catch-all term and means different things to different marketers. In a nutshell, it empowers as marketers to put the right message in front of the right people, at the right time. It’s not yet known to what extent ePrivacy will impact data-driven marketing. But is this bubble about to burst?

Advertising Agencies 52

Advertising Agencies Display Privacy Advertisements 52

Bannerflow

MARCH 12, 2020

Data-driven marketing is a catch-all term and means different things to different marketers. In a nutshell, it empowers as marketers to put the right message in front of the right people, at the right time. It’s not yet known to what extent ePrivacy will impact data-driven marketing. But is this bubble about to burst?

Advertising Agencies 53

Advertising Agencies Display Privacy Advertisements 53