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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

They need solutions but have limited bandwidth and attention. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. 96% of B2B companies plan to use video in their content marketing over the next year. And measure them?

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How Do I Create a Content Plan? Three Sample Scenarios for Success

ClearVoice

A content plan is comprised of all the marketing assets and data-gathering functions needed to achieve the goals set forth in your content strategy. Everything from SEO research and engagement tracking, to blogging and white paper writing, are included in a content plan. What is a content plan? Now, back to that plan.

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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. We use the Miller Heiman sales methodology and did an analysis on their Blue Sheets (account planning tool). That’s just insane.

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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. We use the Miller Heiman sales methodology and did an analysis on their Blue Sheets (account planning tool). That’s just insane.

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Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. We use the Miller Heiman sales methodology and did an analysis on their Blue Sheets (account planning tool). That’s just insane.

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. We use the Miller Heiman sales methodology and did an analysis on their Blue Sheets (account planning tool). That’s just insane.

article thumbnail

Behind the Brilliance: How Smarsh Puts Sales and Marketing Alignment to Work to Win Challenging Enterprise Deals

Engagio

Gartner released a stat that just five percent of companies actually have an enterprise archive in place for their communications today, but by 2023 this is going to be nearly 50 percent of enterprise. We use the Miller Heiman sales methodology and did an analysis on their Blue Sheets (account planning tool). That’s just insane.