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TV Is Going Away (Or Not)

Rain: The Growth Agency

Since 2012, about 6 million households have cut the cord to cable and satellite TV. If you add this growth to gradual losses of “corded” cable and satellite subscribers, we’re actually seeing growth in paid live TV subscriptions. Cord cutting is decimating ad-supported pay TV subscriptions (or not). What do consumers want?

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Trying to Gain Fiber Internet Customers? 3 Ways AI Can Help

Salesforce Marketing Cloud

As more businesses and people seek faster internet connectivity than cables can provide, fiber is a popular investment. For example, computer vision algorithms can analyze images or video of installation sites to guide technicians through the process and ensure accuracy along the way and identify any issues that need to be addressed.

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Top 12 Programmatic Advertising Trends for 2020 and Beyond

Martech Advisor

According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. Using a remote, a user can play back their memories directly to their eye or to a video monitor anytime they want.