chiefmartech

JUNE 27, 2017

Let’s start with the keynotes: David Edelman , CMO of Aetna, on B2C marketing and digital transformation. Shiva Vannavada , CTO at iCrossing. If you want to understand the real truth of how to lead at the intersection of marketing, technology, and management, this will be a two-day conference you won’t want to miss.

iCrossing 45

iCrossing Eloqua Godaddy CMO 45

Online Marketing Institute

JULY 31, 2009

But does the B2B need the same platform components as B2C?) 3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? Blogging “increases Twitter reach by 113% for B2B companies and 30% for B2C companies.&#. B2B Marketers Severely Lag B2C Players in Social Media by My Venture Pad. Brian Solis breaks down B2B vs. B2C use of social media marketing.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100