Remove b2c
article thumbnail

How To Enable B2B Content Bingeing

PathFactory

The word ‘bingeing’ may sound familiar from your B2C lives (“I totally binged on Season 2 of Stranger Things on Netflix last night!”), but it’s not often used to describe B2B experiences… until now. It wasn’t long ago that the term digital body language was coined by Paul Teshima and Steve Woods, co-founders of Eloqua and Nudge.ai.