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B2B Lead Generation Blog: Marketing That Reaches Decision Makers In Big Companies

markempa

« Macs Tasty Recipe for Lead Generation Success | Main | Will Writing a Business Book Generate Sales Leads? » Marketing That Reaches Decision Makers In Big Companies I was quoted in an article on B-to-B marketing in Marketing News, a publication of the American Marketing Association.

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B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding

markempa

Sirius Decisions , a leading B-to-B research firm concludes, "While brand isnt dead, we believe it has become a byproduct of reputation, the first of three overall outputs todays b-to-b organizations must systematically produce in order to be successful.

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The Best There Is in B2B Marketing. No Brag, Just Fact.

MLT Creative

For several years in a row, we have received the award for “Best B2B Integrated Marketing Campaign,” and this year we also took home top honors for “Best Event Marketing Campaign – Under $100K.” Download content from our B2B Marketing Idea Series: View Billy's Other Blog Posts.