Adobe Experience Cloud Blog

JULY 20, 2009

Tradeshows, industry associations, and seminars all remain relevant. This led me to introducing the Marketo Lead Management platform to help us automate and manage our leads. I'm going to rock the boat here and say 'don't get hung up on ROMI, especially if you're a small business'. Those that are 'ready' get passed to sales.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership B2B Marketing Enterprise Management 48

Valasys

AUGUST 28, 2019

Technology has involved & marketing automation tools allow the marketers to collect data from n number of sources – reflecting on the explicit & implicit buying decisions of the prospects. Within the modern digitized landscapes, the prospects, as well as customers, generate a lot of data on several web-based platforms.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Anteriad

APRIL 25, 2023

Marketing automation Marketing automation is the use of tools and data to ensure that businesses are marketing to the right clients – those that have shown interest in the product or service – and are reaching the right leads as well. Particularly in B2C marketing, the rise of VR presents a new opportunity to reach buyers.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Marketing automation Marketing automation is the use of tools and data to ensure that businesses are marketing to the right clients – those that have shown interest in the product or service – and are reaching the right leads as well. Particularly in B2C marketing, the rise of VR presents a new opportunity to reach buyers.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84